Anyone who can watch this video of the Galaxy S III being sliced without cringing deserves massive respect.

Thanks Gorilla Glass. On iPhones, Nokias and most new Android phones, Corning’s Gorilla Glass is the bastion of broken screens. This video though cuts deep, real deep.

Magically, nary a scratch is left behind. This is probably the best ad for the Galaxy S III ever made. So yeah, try this at home kids but maybe stop when the phone is in more than one piece.