Android

The great Samapple fallout — is Android the biggest loser?

I recently wrote an article outlining why Android couldn’t hold its candle against Windows 8 in the tablet space. But it barely scraped the surface when it comes to phones. Apple recently won a patent case against Samsung which will see a majority of Samsung devices banned from sale in the world. Seems like Steve is having a small victory party in the afterlife.

Winners and losers

But who will really win in this case? I’m not a conspiracy theorist and when it comes to all things legal I’m kind of a geek. However it’s no secret that Apple and Microsoft have been working hand in hand for the past decade if not more. They have agreed to cross-licensing their patents so that both companies can flourish without the legal implications, Microsoft agreed to make OSX versions of their software and you can see copies of Windows being sold in your local iStore.

So when Android came along Microsoft had to make sure that using the free software would come at a price. Microsoft couldn’t ever go after them in a legal battle using todays courts because the jury (no matter how you try to find unbiased people) will always vote against Microsoft, because let’s face it… Microsoft is the bad guy.

As such, when Microsoft went after the manufacturers and bullied them into patent licensing. Microsoft is reportedly making about US$15 off every Android Smartphone, Linux Based Smartphone, Chrome Book, and Linux Laptop. They even license Linux to companies who use it on their Datacenters. So the general idea that Linux is free is a farce. Just ask the over 80% of Manufacturers building your phones.

Apples for Androids

But in the great scheme of things this would be a less than ideal. Android would continue to advance and Apple would start to lose a potential market. So Apple went after Android. They have a lot more clout and in general have a better standing with most consumers as they still remain as the ‘holy’ technology company so they would have had better luck destroying Android in a legal standoff.

Today Apple won a case against Samsung which will set Samsung back a hefty billion dollars. Lets think how much Android is costing Samsung in legal battles alone. Apple can afford it because they have over US$150 Billion in cash to throw around. Samsung will have to think long and hard before continuing on the Android path. Like they say, if you can’t beat them in the open market… assassinate them. Maybe that’s just my business logic.

Diminishing returns

So lets see what other options there are for Samsung. Basically any Linux-based software is off the table for them, because no matter what they do there is no way they would be able to get away with pushing Bada. Nokia made the wise decision when going Windows Phone, because if they went with Meego or Android they would be drowned in legal battles and would have gone bankrupt.

If Samsung dropped Android and pushed Windows Phone, Apple and Microsoft would stop harassing them and Samsung would be able to flourish because of Microsoft’s deal with Apple. We’re already seeing companies like Lenovo and Asus going Windows instead of Android.

Think what you may, but Android’s future, and that of Google is not looking to bright. If Microsoft and Apple get their way everything Android and Google will be wiped from earth. What do you guys think?

  • http://twitter.com/rickbosch Rick Bosch

    Not entirely sure what the point of this article is if I’m honest. The core functionality of Android isn’t in question or even threatened in this case. It’s about Samsung blatantly copying the iPhone, with their Touchwiz skin. The latest versions of Android aren’t implicated in this at all, so Android as a whole isn’t involved.

    However, new developments have come to light, some which according to experts have the potential to get the verdict overturned.
    http://gizmodo.com/5938219/why-the-apple-v-samsung-ruling-may-not-hold-up

    Also remember that Google owns Motorola Mobility and they’re going after Apple because of supposed infringement. The bottom line is, that if Apple succeeds in killing Android, the marketplace will be weaker. I mean, where will Apple steal its “innovations” from then?

  • Morne

    What a bunch of crap. Please do some research before posting stuff like this:
    - MS is not making $15 of each Android device
    - Apple do not have $150 billion to throw around
    - etc etc.
    If this was posted 1 April I would have accepted this, but today ? Please get another profession, but I doubt that investigating journalism should be one of your final choices.

  • The Verdict’s not out

    Last time I checked the verdict wasn’t signed and sealed. This article doesn’t really make sense given that Samsung might not even have to pay (or pay that much in the end). Surely their appeal in court and the jury’s stuff-up is a better angle and article than this opinion piece based on incorrect information.

  • http://twitter.com/Stephan_C_ZA Stephan Cilliers

    The verdict in this case, even if upheld, will only impact Samsung devices in America not the rest of the world. A ban on devices is also not a foregone conclusion as the trial is only set for December 2012 and by the time a verdict is given the devices in question will most probably have been replaced by newer models or skins. Since Samsung devices running Android is gaining massive market share in China, the biggest market in the world right now, they would not distance themselves from Android and just give this market to Apple or Microsoft.

  • Ed

    You should be the one who should do some research. Apple does have that kind of moolah and Microsoft does receive a percentage of android sales. Please keep your comments off such pages. I doubt you ever posted anything that shows you ain’t as dumb as you proved you are with your comment

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