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bbjam_americas

BlackBerry Jam Americas 2012 keynote live blog

Martin Carstens: Staff reporter
Martin is obsessed with technology and the future. His work life includes positions at UK based Hotcourses.com, Discovery Invest and currently, Gearburn. More

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Hot on the heels of RIM’s successful BlackBerry Jam World Tour that covered 24 cities around the world, BlackBerry Jam Americas continues RIM’s fervent developer courtship for its new BlackBerry 10 platform.

We’ve had glimpses of where RIM is headed with BlackBerry 10 — we’ve been impressed by what we saw — and we’re hoping to see more of what RIM has planned as RIM CEO Thorsten Heins kicks off the show with today’s General Session.

Gearburn is in San Jose, California for this one, so stay tuned as we cover the event live. If you have the bandwidth, there’s also a live stream of the keynote.

We’ll get going at 8.30 PST or 5.30PM CAT (SA time).

Martin Carstens: Staff reporter September 25, 20127:40 pm

Alright that’s it folks. Thank you for joining us.

Martin Carstens: Staff reporter September 25, 20127:38 pm

Woah inception… The BB10 browser is written in web technologies… Javascript,CSS,HTML… Pretty wild.

Martin Carstens: Staff reporter September 25, 20127:37 pm

There’s strong integration with BBM.

Martin Carstens: Staff reporter September 25, 20127:36 pm

Apparently the BlackBerry browser has gone from the worst mobile browser in the world to the best in BB10.

Martin Carstens: Staff reporter September 25, 20127:36 pm

Matthew Staikos technical director for web technologies on stage talking about the new BB 10 web browser

Martin Carstens: Staff reporter September 25, 20127:31 pm

JQuery mobile on BlackBerry launches today. JQuery developers that want to utilise the JQuery framework to create apps for BB10 will love this…

Martin Carstens: Staff reporter September 25, 20127:30 pm

This is good news for folks looking who develop in HTML 5 that want the look and feel of native BB 10 apps.

Martin Carstens: Staff reporter September 25, 20127:29 pm

“Beyonce’s social networking apps are built on HTML 5 Sencha touch” Fancy.

Martin Carstens: Staff reporter September 25, 20127:28 pm

Michael Mullany CEO of Sencha on stage talking about HTML 5 development

Martin Carstens: Staff reporter September 25, 20127:27 pm

Martin Carstens: Staff reporter September 25, 20127:27 pm

Martin Carstens: Staff reporter September 25, 20127:26 pm

Now showing off Shadowgun

Martin Carstens: Staff reporter September 25, 20127:25 pm

Alpha Zero

Martin Carstens: Staff reporter September 25, 20127:23 pm

Martin Carstens: Staff reporter September 25, 20127:23 pm

Jetpack Joyride!

Martin Carstens: Staff reporter September 25, 20127:22 pm

Here’s one from Halfbrick

Martin Carstens: Staff reporter September 25, 20127:22 pm

Martin Carstens: Staff reporter September 25, 20127:22 pm

Shark Dash from Gameloft. Looking super smooth.

Martin Carstens: Staff reporter September 25, 20127:21 pm

Some games are about to be announced

Martin Carstens: Staff reporter September 25, 20127:21 pm

Sean Paul Taylor, Team Lead Gaming up on stage!

Martin Carstens: Staff reporter September 25, 20127:17 pm

Martin Carstens: Staff reporter September 25, 20127:17 pm

Showing off WebEx for BlackBerry 10

Martin Carstens: Staff reporter September 25, 20127:16 pm

David Ouyang engineering lead at Cisco on stage

Martin Carstens: Staff reporter September 25, 20127:14 pm

Again. This is all looking very polished.

Martin Carstens: Staff reporter September 25, 20127:13 pm

Martin Carstens: Staff reporter September 25, 20127:13 pm

Martin Carstens: Staff reporter September 25, 20127:12 pm

Now showing off the Foursquare app.

Martin Carstens: Staff reporter September 25, 20127:07 pm

App World

Martin Carstens: Staff reporter September 25, 20127:07 pm

Web browser

Martin Carstens: Staff reporter September 25, 20127:07 pm

Homescreen

Martin Carstens: Staff reporter September 25, 20127:06 pm

Peek action

Martin Carstens: Staff reporter September 25, 20127:05 pm

In the meanwhile check out some hi-res pictures from today’s keynote

Martin Carstens: Staff reporter September 25, 20127:05 pm

They’re showing off how developers can implement the concept of “peeking” into their apps.

Martin Carstens: Staff reporter September 25, 20127:02 pm

Talking about the building blocks for BlackBerry 10. Cascades — seeing some work from the TAT acquisition here.

Martin Carstens: Staff reporter September 25, 20127:00 pm

Christopher Smith, VP app platform and tools up next

Martin Carstens: Staff reporter September 25, 20126:59 pm

“we think this is a very important aspect of what is expected of BlackBerry users. managing time and effort”

Martin Carstens: Staff reporter September 25, 20126:58 pm

“let’s say you’re reading an email and you see the red LED flashing. you can start a swipe gesture to see who the message is from, and reverse the gesture if the message is not important”

Martin Carstens: Staff reporter September 25, 20126:57 pm

“let’s say i’m in the middle of browsing a web page, the BB LED starts flashing. today i would have to leave the browser, navigate or task switch to the messages application. what peek allows me to do is start swiping, see the number of notifications, but then continue the gesture to see the full message and reverse the gesture to go back to browsing”

Martin Carstens: Staff reporter September 25, 20126:55 pm

“peek for example allows you to touch the screen, move it up to see the time, and reverse the gesture to make the phone go back to sleep”

Martin Carstens: Staff reporter September 25, 20126:53 pm

“peek keeps you in control and preserves the “flow””

Martin Carstens: Staff reporter September 25, 20126:53 pm

“getting access to system status and notifications is important too, so peek is something that’s as easy as glancing you at a watch. peek allows you to pull aside the stuff you’re working on, see the information and reverse the gesture to go back to what you were working one. you don’t close apps, or task switch.”

Martin Carstens: Staff reporter September 25, 20126:52 pm

“applications should own the entire screen, it’s a principle that guides the entire experience”

Martin Carstens: Staff reporter September 25, 20126:51 pm

“it’s all about screen real estate, it’s limited. precious”

Martin Carstens: Staff reporter September 25, 20126:51 pm

He’s listing some innovations in BB10. Starting with “Peek”: “gone are the days of going back to the home button”

Martin Carstens: Staff reporter September 25, 20126:49 pm

Don Lindsay up next VP for UX design

Martin Carstens: Staff reporter September 25, 20126:43 pm

App World will officially open for submissions on October 10th.

Martin Carstens: Staff reporter September 25, 20126:42 pm

BlackBerry App World will focus on discoverability, trending and quality of applications. Applications will have to be BlackBerry certified to enter the store.

Martin Carstens: Staff reporter September 25, 20126:40 pm

Fruit Ninja, Shadowgun, Nova 3, some nice games at launch

Martin Carstens: Staff reporter September 25, 20126:39 pm

Martin Carstens: Staff reporter September 25, 20126:38 pm

Martin Carstens: Staff reporter September 25, 20126:37 pm

The new App World will have music, movies, apps and games

Martin Carstens: Staff reporter September 25, 20126:37 pm

Martin Carstens: Staff reporter September 25, 20126:36 pm

BlackBerry App World has a total of 105 000 apps to date.

Martin Carstens: Staff reporter September 25, 20126:34 pm

Martin Carstens: Staff reporter September 25, 20126:34 pm

Martin Carstens: Staff reporter September 25, 20126:33 pm

Martin Carstens: Staff reporter September 25, 20126:33 pm

Martin Carstens: Staff reporter September 25, 20126:33 pm

Here’s some more partners involved…

Martin Carstens: Staff reporter September 25, 20126:32 pm

Martin Carstens: Staff reporter September 25, 20126:32 pm

They’re showing off the new BB10 Facebook app, it looks a lot like iOS

Martin Carstens: Staff reporter September 25, 20126:31 pm

Martin Carstens: Staff reporter September 25, 20126:31 pm

Here’s a list of partners that gave RIM permission to show their involvement so far…

Martin Carstens: Staff reporter September 25, 20126:27 pm

Heins spoke earlier about RIM being involved in various industries such as healthcare and automotive, but so far haven’t said much about developers will be able to tap into that.

Martin Carstens: Staff reporter September 25, 20126:25 pm

Martin Carstens: Staff reporter September 25, 20126:24 pm

Video time. “10 000 reasons to believe” showing reasons why developers should develop for BlackBerry 10.

Martin Carstens: Staff reporter September 25, 20126:21 pm

5000 developers have development alpha BlackBerry units… That says something about the number of apps we might see at launch

Martin Carstens: Staff reporter September 25, 20126:20 pm

“Take advantage of the features of BlackBerry 10 and write apps specifically for BlackBerry 10″. Saunders is saying that apps are associated with the platforms they launched on.

Martin Carstens: Staff reporter September 25, 20126:19 pm

Martin Carstens: Staff reporter September 25, 20126:19 pm

Martin Carstens: Staff reporter September 25, 20126:18 pm

Martin Carstens: Staff reporter September 25, 20126:18 pm

Martin Carstens: Staff reporter September 25, 20126:17 pm

This is getting really geeky. Saunders is asking which programming languages the developers use. Some shouts for HTML 5, C++, Adobe Air, all can be used to develop apps for BB10

Martin Carstens: Staff reporter September 25, 20126:15 pm

Alec Saunders, developer relations is up on stage.

Martin Carstens: Staff reporter September 25, 20126:12 pm

“We’re going to keep on loving you.” Yup it’s all about courting developers.

Martin Carstens: Staff reporter September 25, 20126:12 pm

Martin Carstens: Staff reporter September 25, 20126:11 pm

Um, there’s a music video starring Alec Saunders singing about BB10… Some cheers for that.

Martin Carstens: Staff reporter September 25, 20126:10 pm

“we are convinced that the BlackBerry 10 will shape the next 10 years as profoundly as it did the last 10 years. We are excited about the future. We are fighting, join us. Thank you”

Martin Carstens: Staff reporter September 25, 20126:10 pm

“it’s not about i-solation, it’s about conversation” *stab at Apple there*

Martin Carstens: Staff reporter September 25, 20126:09 pm

“Our subscriber base have grown to 80 million users.”

Martin Carstens: Staff reporter September 25, 20126:06 pm

“We recognised the need for change. There’s a lot of fighting spirit at this company”

Martin Carstens: Staff reporter September 25, 20126:05 pm

There’s a genuine excitement in the room. BlackBerry 10 is looking polished and the UI looks intuitive.

Martin Carstens: Staff reporter September 25, 20126:04 pm

Martin Carstens: Staff reporter September 25, 20126:04 pm

Martin Carstens: Staff reporter September 25, 20126:03 pm

They’re also showing off BlackBerry App World for enterprise.

Martin Carstens: Staff reporter September 25, 20126:03 pm

Enterprise controls being showed off.

Martin Carstens: Staff reporter September 25, 20126:01 pm

The OS is looking really polished.

Martin Carstens: Staff reporter September 25, 20126:01 pm

Martin Carstens: Staff reporter September 25, 20126:00 pm

The real-time multi language switching capabilities in BBM are novel, but really intuitive.

Martin Carstens: Staff reporter September 25, 20125:59 pm

Martin Carstens: Staff reporter September 25, 20125:59 pm

Martin Carstens: Staff reporter September 25, 20125:58 pm

BlackBerry 10 looks crazy. It’s something completely unique.

Martin Carstens: Staff reporter September 25, 20125:54 pm

Martin Carstens: Staff reporter September 25, 20125:53 pm

Martin Carstens: Staff reporter September 25, 20125:51 pm

Going to show off BlackBerry Hub and BlackBerry Flow.

Martin Carstens: Staff reporter September 25, 20125:51 pm

Vivek Bhardwaj up on stage.

Martin Carstens: Staff reporter September 25, 20125:50 pm

“BlackBerry 10 is our most important launch ever.”

Martin Carstens: Staff reporter September 25, 20125:50 pm

Heins is talking about the changes in SDKs, developer relations including marketing changes that will make BB10 a great platform to develop for. “We [BlackBerry] are dedicated to your success. Your success is our success.”

Martin Carstens: Staff reporter September 25, 20125:49 pm

“We understand that the Blackberry platform was not always easy to develop for.”

Martin Carstens: Staff reporter September 25, 20125:48 pm

“We are making believers out of our partners including those that have written BlackBerry off.”

Martin Carstens: Staff reporter September 25, 20125:48 pm

“Carrier lab entries will start next month.”

Martin Carstens: Staff reporter September 25, 20125:48 pm

“BlackBerry 10 is on track.”

Martin Carstens: Staff reporter September 25, 20125:47 pm

Heins is talking about the excitement of people that have experience BlackBerry 10 “retail devices”… They’re out there folks. Apparently people are excited.

Martin Carstens: Staff reporter September 25, 20125:45 pm

Martin Carstens: Staff reporter September 25, 20125:44 pm

“We changed one major approach to the market. It’s all about partnerships. Our developers are working around the clock to bring the best features to BB10. What you see is the best of the best. We want to take mobile computing in a new direction over the next decade. Carriers are excited, they support BB10.”

Martin Carstens: Staff reporter September 25, 20125:40 pm

Martin Carstens: Staff reporter September 25, 20125:40 pm

“We take our traditional strengths to the next level”

Martin Carstens: Staff reporter September 25, 20125:39 pm

“We’ve always been famous for keyboards and with BB 10 I promise it will get even better. We’ll take predictive text to a whole new level.”

Martin Carstens: Staff reporter September 25, 20125:39 pm

“What BlackBerry users want is a keyboard they can really type on — touch or QWERTY”

Martin Carstens: Staff reporter September 25, 20125:39 pm

Martin Carstens: Staff reporter September 25, 20125:38 pm

Heins is talking about the importance of the security of the BlackBerry platform while embracing the Bring Your Own Device movement

Martin Carstens: Staff reporter September 25, 20125:37 pm

There’s a lot of talk about “the seamless flow” here

Martin Carstens: Staff reporter September 25, 20125:37 pm

Martin Carstens: Staff reporter September 25, 20125:37 pm

“We got feedback from users on what would make their lives more efficient. We listened. BlackBerry users will be able to live more and enjoy more”

Martin Carstens: Staff reporter September 25, 20125:36 pm

“You can continue to use your standard BlackBerry connectors on BlackBerry 10… laughs for that”

Martin Carstens: Staff reporter September 25, 20125:35 pm

“The BlackBerry hub allows people to flow from conversations and actions with the touch of one finger”

Martin Carstens: Staff reporter September 25, 20125:34 pm

“We have 60 million BBM users”

Martin Carstens: Staff reporter September 25, 20125:34 pm

“BlackBerry 10 is all about the flow, gone is the era of the home button”

Martin Carstens: Staff reporter September 25, 20125:33 pm

Martin Carstens: Staff reporter September 25, 20125:32 pm

With BlackBerry 10 we are at the start at the new era of mobile computing

Martin Carstens: Staff reporter September 25, 20125:32 pm

Thorsten Heins on stage!

Martin Carstens: Staff reporter September 25, 20125:31 pm

Martin Carstens: Staff reporter September 25, 20125:25 pm

“Ladies and gentlemen the show will begin in 5 minutes”

Martin Carstens: Staff reporter September 25, 20125:24 pm

Almost ready to get going. In the meanwhile enjoy some of the visuals.

Martin Carstens: Staff reporter September 25, 20125:24 pm

Martin Carstens: Staff reporter September 25, 20125:23 pm

Martin Carstens: Staff reporter September 25, 20125:22 pm

Seems to be a packed house.

Martin Carstens: Staff reporter September 25, 20125:21 pm

Martin Carstens: Staff reporter September 25, 20125:20 pm

Martin Carstens: Staff reporter September 25, 20125:19 pm

These visuals are really trippy. Feel like raving… Where are my glow sticks?

Martin Carstens: Staff reporter September 25, 20125:17 pm

Martin Carstens: Staff reporter September 25, 20125:16 pm

Martin Carstens: Staff reporter September 25, 20125:14 pm

Some bass heavy techno getting everyone pumped.

Martin Carstens: Staff reporter September 25, 20125:13 pm

We’re almost ready to get underway…


  • thomas

    Thanks,
    great point!

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