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All posts tagged "Micromax"

  • Micromax YU Yuphoria review: a future Android One killer

    The YU Yuphoria is the second smartphone offering from Micromax's new sub-brand. It's destined to compete with the likes of the Xiaomi Redmi 2, the 2nd gen. Motorola Moto E, Lenovo A6000, Android One devices, and a bunch of other entry-level smartphones. It offers a metal shell, industry leading hardware specifications, dual-SIM 4G LTE connectivity, and Cyanogen OS powered by Android Lollipop. What more can you ask for as little as US$110, right? Well, more often than not, good hardware specifications don’t result into actual real-world performance in the smartphone industry, so let’s check out how this device performs in...

  • 5 ways smartphone manufacturers can win the budget phone battle

    There has been massive growth in smartphone sales in the past few years. Ever since the introduction of iPhone, Android, and smartphone applications like Facebook, Twitter, WhatsApp and Viber, even common people are experiencing a strong urge to use smartphones instead of feature phones. Granted, there are still a few number of feature phones being produced by the likes of Microsoft (the Nokia 215, above, is a good example), but smartphones are slowly becoming more affordable and more powerful lower down the economic spectrum. Due the popularity of smartphones among general consumers, efficiency in manufacturing required components, and a cut-throat competition...

  • Micromax Yu Yureka review: Cyanogen OS mid-ranger with terrific value

    The Yu Yureka, the first smartphone offering from Micromax’s new online-only brand attempts to take down the likes of Xiaomi, OnePlus, Lenovo, and Huawei. Yu’s focus is to provide maximum value to the buyers by offering great hardware at dirt-cheap price, fast software, and software support for longer than usual times. It offers the best hardware at its price, even beating Xiaomi, and that’s a great achievement considering the latter is one of the fastest growing brands on the planet. However, we've also come to know that there are a lot of things apart from the hardware specifications which can make or...