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wear os,android wear

Android Wear is now called Wear OS because reasons

The Android Wear family of smartwatches plays second fiddle to the Apple Watch in terms of popularity, but that doesn’t mean Google is giving up yet.

In a bid to take the fight to rivals, the company has decided to… rename Android Wear to Wear OS.

The company justified the rebranding by claiming that its technology and users are evolving.

“As our technology and partnerships have evolved, so have our users. In 2017, one out of three new Android Wear watch owners also used an iPhone.

“So as the watch industry gears up for another Baselworld next week, we’re announcing a new name that better reflects our technology, vision, and most important of all — the people who wear our watches. We’re now Wear OS by Google, a wearables operating system for everyone,” read an excerpt from the official blog post.


In any event, Google’s smartwatch partners will have their work cut out. After all, recent data suggests that Apple shipped more Apple Watches in Q4 2017 than the entire Swiss watch industry combined.

Author Bio

Hadlee Simons
Terrible puns make Hadlee Simons difficult to work with, but he brings over seven years of tech journalism experience to the table. When he's not at work or watching motorsport, he's in the foetal position on a jiu jitsu mat. More

1 Comment

  1. said_what

    March 16, 2018 at 6:38 pm

    Its two years since Qualcomms released a new smartwatch chipset. This market desperately needs hardware innovation to address stuff like battery life.